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Basics of Ideation for Innovation (Alpha version)

A future course teaching ideation theory and methods.
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What you'll learn

Learn what ideation is 💡, why it's great and when it can be dangerous 🤕. Then go into practice mode by learning 10+ ideation technics 🛠 and how to run your first innovation workshop.

Contents

🔴 This course in an alpha version

    Introduction

    Lovely to meet you
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      What you'll learn and what you won't
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        WTF is ideation?

        WTF is ideation? Introduction
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          What is ideation?
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            What are the benefits of ideation?
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              The myth of creativity
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                What are common dangers and mistakes of ideation?
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                  The core principles of ideation

                  The core principles of ideation: Introduction
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                    Diverge
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                      Quantity over quality
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                        Pause criticism until later
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                          Different people bring different ideas
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                            Constraints and pressure help
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                              Serendipity and context help
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                                Based on research
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                                  What are the different types of ideations

                                  What are the different types of ideations: Introduction
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                                    Group ideation
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                                      Solo ideation
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                                        Asynchronous or remote ideation
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                                          Crowd sourcing
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                                            A selection of ideation techniques

                                            A selection of ideation techniques: Introduction
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                                              Brain dump
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                                                Silent brainstorming
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                                                  Crazy eight
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                                                    Brands like these
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                                                      Fast idea generator
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                                                        Mash-Up Innovation
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                                                          Future scenarios and trends
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                                                            Lotus blossom
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                                                              Lightning demos
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                                                                Ideation cards
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                                                                  A few good practices for every technic
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                                                                    Where to find more ideation techniques
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                                                                      Apps for the ideation process
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                                                                        How to prioritize ideas

                                                                        How to prioritize ideas: Introduction
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                                                                          Affinity sorting
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                                                                            Dot voting
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                                                                              Multi parameters vote
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                                                                                Evaluation grid
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                                                                                  Impact versus Effort Matrix
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                                                                                    Mix the methods
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                                                                                      How to run an ideation workshop

                                                                                      How to run an ideation workshop: Introduction
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                                                                                        How to prepare an ideation workshop
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                                                                                          The basic structure of an ideation workshop
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                                                                                            The facilitator role in an ideation workshop
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                                                                                              What happens after the ideation workshop?
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                                                                                                Going further

                                                                                                Going further
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                                                                                                  Recommended books on ideation
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                                                                                                    Recommended academic papers on Introduction
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                                                                                                      Recommended videos on ideation
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                                                                                                        Recommended critical articles on ideation
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                                                                                                          Recommended resources in Portuguese
                                                                                                          • 3.95 MB

                                                                                                          End note

                                                                                                          Thank you
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                                                                                                            Licence
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