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Q&A: Research in Service Design

36 Lessons

How to do research activities as a Service Design practitioner?

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Common questions on how to prepare, run and analyze research activities within a Service Design project

How do I verify that there are enough people with this problem?

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How to prioritize user research?

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What are good structures for a prototype?

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Does research in service design look like research in social sciences or market research?

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How can I know if I have a good product/service market fit?

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Mapping

How do you start a competition analysis for a new physical service?

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What are tricks when creating digital maps with Google Maps for research?

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Recruiting and compensation of research participants

How much should I pay research participants?

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What are important elements to put in a screener?

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Should feedback be free?

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Should I use family and friends in my prototyping testing sessions?

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How do you recruit users and testers?

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What are the different ways to recruit research participants?

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Research reports

How can you make your research age well?

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How can I visualise complex ideas with simple forms?

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What's a good structure for a research report?

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What are examples of research reports?

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What information should be included in a design report?

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▶️ What is a good structure for a slide that summarises a research report?

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▶️ What are different types of research insights?

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Why do I make websites for some workshop reports?

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Synthesizing research

▶️ How to structure the synthesis or insights of user testings?

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How to analyze interviews or research data?

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What to do when I'm stuck in analysis paralysis?

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How can I turn open questions into numbered data?

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How do I choose the chart type to show my data?

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▶️ What do I do with all the research I've made?

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Surveys for Service Design

How can I combine surveys and interviews?

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Is a survey a good start for a research project when you don't know much about the group you want to serve?

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How can I make street or door to door survey less akward?

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Note taking during research

How do you take notes during user interviews?

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Where can I find sample interviews to train my note-taking skills?

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Should I collect more data?

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Shadowing for Service Design

How can I speed up a shadowing session?

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What can make or break a shadowing session?

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What should I do after a shadowing session?

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