Swiss Innovation Academy Community

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A little community where we imagine together new Service Design Principles and where Daniele shares early drafts of new Service Design Principles that will end up in his next book.
Daniele Catalanotto
9h

Use the change culture that's already there

An illustration of a person working with cogs

As a coach I often help people to unstuck themselves from the difficult situations that feel new to them.

One trick I us...

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Daniele Catalanotto
1d

Break it down in organizational layers

An illustration showing five different tiny worlds separated but linked together.

Imagine this. A large organization wants to make its services and the whole organization more sustainable. So the order ...

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Daniele Catalanotto
2d

Sustainability is just another project

An illustration of a hand made to do list with all elements ticked

Bringing sustainability into your service or organization can feel like a huge task. But here's the good news: you don't...

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Daniele Catalanotto
3d

Spend time with the "We are doing this" people not the "You should do this" people

An illustration of a happy person on a moving bicycle

When it comes to make change happen there is a few different types of people you'll meet.

You'll meet the "You should do ...

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Daniele Catalanotto
3w

Don't be heroin for the people you serve

An illustration of a person next to a giant smartphone with a ton of notifications

For years, service creators have been obsessed with keeping users engaged in their platforms. Think Facebook or YouTube—...

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Daniele Catalanotto
3w

Replace Automations with Rituals

An illustration of two people holding a "Welcome" sign

When the email client SuperHuman started, it had two things that really stood out to me. First, its price. It was a craz...

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Daniele Catalanotto
3w

Set Expiration Dates in Your Service

Illustration of a cat sleeping while a process automatically happens on a computer

I got an email from a company saying something like:

Hey, you've been inactive for months. Log in within 60 days, or we'l...

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Daniele Catalanotto
3w

Make Competitors to Steal from You

We often hear the phrase "“Imitation is the sincerest form of flattery."(1) In fact, as humans we copy the work of other...

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Daniele Catalanotto
4w

Work both on Quick Wins and Big Bets

An illustration showing a perfectly balanced balance

Big strategic are super scary for organizations. Especially when it comes to things related to sustainability which migh...

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Daniele Catalanotto
4w

Do the math

An illustration of two people doing some math together

I was chatting with Joel Hügli a smart designer who has created an eco-mattress. He told me something that really stuck:...

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