This exercise helps you solve existing challenges in your customer or user experience.

Exercise overview

List challenges of the moment

Write down challenges, problems, bugs you have in your customer experience.

Pick principles that could help

Go through the principles and pick the ones you think can help with the challenges you're facing.

Vote

Each participant gets three votes to vote for the principles that have the most chance to help fix the challenges of the moment

Adapt the winning ones to your context

Put the most voted principles on the side and imagine what's needed to make them even smarter and impactful in your specific context.