In this second part of the course, you'll learn five principles to create good enough service blueprints quickly. You'll discover that you should:

  1. Summarize your service blueprint in 4 big stages or moments
  2. Start with how it feels for the user
  3. Highlight where shit happens in the service
  4. Show what happens behind the scenes
  5. Prove that your blueprint is grounded in field research and data

And there will be a bonus one, but this is a surprise.

Okay, let's get started with the first principle.

Service Blueprint for lazy people

Learn how to build a Service Blueprint in a fast and efficient way like a lazy innovator.

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