Introduction

Introduction


Bravo! You made it to the second chapter of this course! 🙌 In the previous chapter, you learned that service designers have a human-centered approach. In this chapter, we will uncover a new character trait that defines how service designers work.


Service designers love to make shit happen

In this second chapter, you learn that services designers love to make shit happen fast and as often as possible ⚡️. You learn that a good service designer

  1. Prefers to create a shitty first draft than speaking for hours about it;

  2. Sees failure not as a problem but as the most awesome learning opportunity, and;

  3. Has a special method to fail faster by choosing the right amount of work he puts in his first drafts.

Free Course: What is the Service Designer mindset?

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About this course

  • Why I created this course
  • What you’ll learn

1. Service designers focus on a human-centered approach

  • Introduction
  • Service designers believe everyone is a user
  • Service designers are not the experts, others are1
  • Recommended course: 100 Service Design Principles
  • Service designers believe perception is key

2. Service designers love to make shit happen

  • Introduction
  • Service designers prototype instead of talking
  • Service designers love to fail
  • Service designers go from low fidelity to high fidelity

3. Service designers are lazy

  • Introduction
  • Service designers steal and adapt tools from smarter people
  • Service designers look for lazy solutions
  • Service designers repackage older ideas
  • Service designers love simple solutions

4. Service designers don’t think in terms of silos but in journeys

  • Introduction
  • Service designers believe services are like icebergs
  • Service designers think in journeys
  • Service designers aren't focused on just one company

5. Service designers deal with uncertainty

  • Introduction
  • Service designers accept that they are weak
  • Service designers understand the phases of a design project
  • They separate divergent from convergent thinking
  • Recommended Article: The Design Process: What is the Double Diamond?3
  • Service designers know that innovation is a mess
  • Recommended Reading: The Design Squiggle Story
  • Service designers know that change needs many steps
  • Recommended Reading: Understanding the Kubler-Ross Change Curve
  • Service designers make step-by-step decisions2
  • Recommended Video: An Introduction to Assumptions Mapping with David J. Bland1
  • Recommended Video: Introducing the Eisenhower Matrix
  • Recommended Reading: How to Use Dot Voting Effectively1
  • Service designers summarize what they learn
  • Recommended Reading: Affinity Diagramming for Collaboratively Sorting UX Findings and Design Ideas
  • Service designers verify what they have learned from different angles

Going further

  • Bravo 👏
  • Resources to go further1
  • 💌 Your next courses and your personal coupon code
  • Thank you!