Service designers accept that they are weak

Service designers accept that they are weak

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About this course

  • Why I created this course
  • What you’ll learn

1. Service designers focus on a human-centered approach

  • Introduction
  • Service designers believe everyone is a user
  • Service designers are not the experts, others are1
  • Recommended course: 100 Service Design Principles
  • Service designers believe perception is key

2. Service designers love to make shit happen

  • Introduction
  • Service designers prototype instead of talking
  • Service designers love to fail
  • Service designers go from low fidelity to high fidelity

3. Service designers are lazy

  • Introduction
  • Service designers steal and adapt tools from smarter people
  • Service designers look for lazy solutions
  • Service designers repackage older ideas
  • Service designers love simple solutions

4. Service designers don’t think in terms of silos but in journeys

  • Introduction
  • Service designers believe services are like icebergs
  • Service designers think in journeys
  • Service designers aren't focused on just one company

5. Service designers deal with uncertainty

  • Introduction
  • Service designers accept that they are weak
  • Service designers understand the phases of a design project
  • They separate divergent from convergent thinking
  • Recommended Article: The Design Process: What is the Double Diamond?3
  • Service designers know that innovation is a mess
  • Recommended Reading: The Design Squiggle Story
  • Service designers know that change needs many steps
  • Recommended Reading: Understanding the Kubler-Ross Change Curve
  • Service designers make step-by-step decisions2
  • Recommended Video: An Introduction to Assumptions Mapping with David J. Bland1
  • Recommended Video: Introducing the Eisenhower Matrix
  • Recommended Reading: How to Use Dot Voting Effectively1
  • Service designers summarize what they learn
  • Recommended Reading: Affinity Diagramming for Collaboratively Sorting UX Findings and Design Ideas
  • Service designers verify what they have learned from different angles

Going further

  • Bravo 👏
  • Resources to go further1
  • 💌 Your next courses and your personal coupon code
  • Thank you!