Saturation

Saturation

What is it?

Saturation is when you won’t get new information or learnings from additional research. It means that you’ve reached a point where you feel confident that you have a comprehensive understanding of the user's experiences and needs.

How can I apply this?

  • Don't recruit all research participants from the start but do it in multiple blocks

  • Always ask yourself: am I still learning something new?

Going further

Jakob Nielsen wrote an article called "Why You Only Need to Test with 5 Users" that shows that you can reach a good level of saturation already with 5 interviews regarding usability questions.

Read the article

An introduction to Design Methods

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  • Welcome to this tiny course

My favorite design methods

  • Introduction
  • Interviews
  • Workshops
  • Solo brainstorming in group with prompts
  • Fast idea generator
  • Affinity sorting
  • Dot voting
  • Service Blueprints
  • Wizard of Oz or Concierge service prototypes
  • Landing page test

Just the right amount of methods and research

  • Introduction
  • Triangulation
  • Saturation
  • Creating a methods mix
  • Frameworks to choose your design methods
  • Going further: articles and books on Lean Research

A ping-pong approach to Design Methods

  • Introduction
  • What I mean with "ping" and what's the problem with it
  • What's the "pong"

Method libraries

  • Introduction
  • This is Service Design Doing's methods library
  • Service Design Tools Methods Library
  • IBM Entreprise Design Thinking Methods Library
  • Google's Design Sprint's Methods Library
  • IDEO Design Kit's Method Library
  • Hyperisland's methods library
  • Design Research Technics's methods library
  • Session Lab Facilitation Techniques Methods Library
  • 18F's Methods Library
  • Mitre Innovation's Methods Library
  • HSLU Spatial Design Students Methods Library
  • Going further: toolboxtoolbox

End and thank you note

  • Thank you note
  • Licence