Baselines and metrics for incremental innovation

Free

Baselines and metrics for incremental innovation

An introduction to using baselines to measure the impact of your next innovation project.

Buy now

The mindset 📈

“That which is measured improves. That which is measured and reported improves exponentially.” — Pearson law

Learn the basics of using baselines in innovation projects

In this small course that you can read in less than an hour, you'll learn:

WTF baselines are
What are their benefits and dangers
Practical examples of baselines used in innovation projects

And you'll also get a curated list of books, articles and tools to go further

A mobile app companion with 150 examples of metrics for innovators

Not sure which innovation metrics would be a great baseline for your next innovation project? No problem, I've collected 150 metrics that can serve as inspiration. These metrics are categorized in 20 collections for simpler access.

Introduction

What you’ll learn

I’m biased as fuck and what you won’t learn

What you won’t learn

A list for inspiration

WTF are baselines?

Introduction

Definitions

Two types of baseline or metrics

KPIS, ROI and other fancy acronyms

Benefits of baselines

The dangers of baselines

Example metrics for baselines in innovation projects

Introduction

My favorites

150 examples of innovation metrics 🤯

Preview

Opinionated: How to creatively use baselines and measurements

Introduction

Time to say “pfff...”

The baseline of one

1 to 10 scales for motivation and any other stuff

Automating user research and testimonials

Non quantitative baselines

Going further

Introduction

Preview

Recommended tools

Preview

Recommended books

Preview

End notes

Thank you note

Licence

Preview