This is a copy of the Service Design Newsletter I sent on June 10th 2023. You can join the Service Design newsletter here to get future updates directly in your inbox.

Hey lovely human 👋

This week I want to share with you all the Service Design content I've created this week:

• a story about a buddhist monk 😇

• 1 new Service Design Principle on simple user research 🔍 and 2 that were updated

• 5 new answers to Service Design questions about Principle Libraries 💡 workshops 🤝 and presentations 🖥️

• 1 link to the latest webinar I co-hosted 🎙️

• and finally one backstage blog article 📝

Busy week, I know.

Greetings from Switzerland,
Daniele 🧔🏻‍♂️
p.s. as always you can find all of it below 👇

A monk taught me how we learn Service Design 

You don't feel like reading? You can get this story as a video. And if you prefer to read, just scroll down.


In his book “The Headspace Guide to Meditation and Mindfulness”. Author Andy Puddicombe who is also the co-founder of Headspace and a buddhist monk, explains that there are basically three aspects to meditation and mind training. 

When reading that book and that introduction. I was amazed how basically it's the same for Service Design. 

The first aspect: approach 

The first aspect he defines is understanding the approach or the mindset.

Basically how does a service designer think?

From where does Service Design come from? What are the key values that make it a special discipline?

The second aspect: technics
It's only then that, you should really learn the techniques and the tools.
For example, learning how to create a service blueprint. Or how to run interviews.

The third aspect: integration
But where I find the ideas of Andy so inspiring. Is when it comes to the third aspect.
The third aspect is integration of what you have learned into everyday life.
 
Now imagine if Service Design wasn't something that you just used in projects at work. But what if you used it in your everyday life?
 
I think we can follow here Andy's inspiration.
We don't limit the power of something that we have learned, here Service Design, but for him meditation. Instead apply it to all the aspects of our lives.

Service Design Principles

“A Service Design Principle is an idea, a tip, an advice or a principle  to improve the human experience.” These are the latest principles I've been working on.

New principle

1. Ask me what I hated in past similar experiences

Updated principles

These Service Design Principles have a new draft. Once you open the link, scroll to the bottom to see the latest version.

1. Make me enter from one door while others leave from another

2. Tell me how long it’s gonna take me to go through this

New Service Design Questions

I'm slowly building a library of answers to the most common questions about Service Design. Here are the new ones:

1. Where do principles come from?

2. What makes a good Service Design Principle?

3. How to keep the motivation when building a Principles Library over years

4. How can I make presenting less painful?

5. What are different facilitation styles?

Latest Service Design Webinar

I’ve helped host a webinar on Service Design and Workplace Design with the Swiss Service Design Network. You can rewatch the full webinar, or just selected clips, or even go further with additional references and links.

By the way for the very curious ones, make sure to subscribe to the Youtube channel of the Swiss Service Design Network (there are already 10 videos on it waiting for you).

Backstage blog article

I love to explain how I'm building educational content. I'm trying to be as transparent as possible so that it might motivate others to create such content too. These are the latest blog posts I've written:

1. How I use Descript to create new Service Design content