What's the difference between Service Design and Design Thinking or XYZ?
What's the difference between Service Design and Design Thinking or XYZ?
Service Design Questions and Answers
Basics of Service Design
Basics of Service Design
Examples of good Service Design
Examples of good Service Design
Learning Service Design
Learning Service Design
Service Design and others fields
Service Design and others fields
Service Design tools, apps and methods
Service Design tools, apps and methods
Service Blueprints and Journey Maps
Service Blueprints and Journey Maps
Service Design as a career
Service Design as a career
Hiring service designers
Hiring service designers
Coaching and Service Design
Coaching and Service Design
Service Design portfolio
Service Design portfolio
Service Design workshops and facilitation
Service Design workshops and facilitation
Service Design and Ideation
Service Design and Ideation
Service Design and research
Service Design and research
Service Design and Presentations
Service Design and Presentations
Service Design Principles
Service Design Principles
Service Design projects
Service Design projects
Service Design Books
Service Design Books
Accessibility and Service Design
Accessibility and Service Design
Sustainability and Service Design
Sustainability and Service Design
Service Design in government
Service Design in government
Service Design Philosophy and Mindset
Service Design Philosophy and Mindset
Service Design in Switzerland
Service Design in Switzerland
My two cents
In short, I would say that Service Design and Design Thinking have more similarities than differences.
Here an excrept from my course "What is Service Design" that covers this question in more depth:
In 2016, I was invited to cover The Global Service Design Conference as a blogger. There was a debate about Service Design and other disciplines. In the middle of this debate, which looked a lot like a tiny religion war, I came up with this little comic strip.
For me, this one describes pretty well how I view these different fields. They all have their own fancy identity; but, in the end, they all care about one thing: they want to make people happier. If you absolutely want to call it Experience Design over Service Designers, that’s totally fine by me.
I'd recommend you read the chapter "Where does Service Design come from?" from my free course "What is Service Design" to know even more or check this conversation on the Service Design co-creator community. To have access to it, you first need to join the community for free here.
Marc's opinion
In this 7-minutes video Marc Fonteijn gives his take on this question.
More Service Design questions and answers like this one
Check out all the questions about the differences and complements between Service Design and other fields.